What is projection advertising?

ViNand

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The main task of any advertising is to attract attention to your company or its products. Any means are used for this. Recently, new technologies are increasingly being used, and one of them is projection advertising.

While in this market segment there are few companies. Low competition makes it possible for even novice entrepreneurs to try their hand. What is the essence of the invention? Projection advertising makes it possible to project images on any large surface.


This means that she doesn’t even need a screen. Gray or white walls of houses are suitable, the main thing is that the windows occupy no more than 40% of their area. To start working in this business, you need to purchase a projector and some additional equipment, as well as order supplies.


Roughly the entire kit can be purchased for 900 thousand rubles. But you also need a film, which is a material that has heat resistance and meets certain technical requirements.


In principle, even with the most successful work of your enterprise, one roll of such a film can last you for a year. Its cost will be about 11.5 thousand rubles. In the design studio, a certain image is applied to this film - that is, in fact, the advertisement you ordered. This is done using a plotter.

 

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